5 articles
Notes from Measurecamp Czechia 2021 →
On Saturday, 4 September, analysts and data engineers left their post-lockdown home offices and gathered in the beautiful Prague coworking space Opero for another edition of the unconference Measurecamp. (An unconference because the programme is put together by attendees on the spot — you will find both prepared slide presentations and last-minute ad-hoc discussions.)
Proof & Reason2 min read
28. 5. 2026
Practical tips, inspiring stories and real-life experiences from the world of CX, business, strategy and design. The podcast is hosted by Robin Janásek, an experienced strategist, designer and mentor.
ROBIN JANÁSEK
Head of Research & Design
Superweek 2020: Privacy, Mathematics, and a Timeless Measurement Philosophy →
Superweek is an intense conference. Even stepping off the minibus and registering is hectic. Lanyard around your neck, t-shirt over your arm, programme in one hand, welcome glass of whisky in the other, tasting dried ham with a third hand and shaking hands with early arrivals with a fourth. Fifth hand dragging your bag to the room, taking a moment to calm your mind and consolidate your limbs. It is clear the last week of January will be truly super. Now I am back, bringing an overview of topics that will shape digital analytics in 2020.
Proof & Reason7 min read
28. 5. 2026
What to Expect from UX in 2017 →
In the crystal ball of our UX designers, 2017 is starting to take shape. What's ahead? We'll step into virtual reality, the importance of prototyping tools and branding will grow, and designers will also focus on human-to-human communication. We've selected the trends we consider truly interesting.
Proof & Reason5 min read
28. 5. 2026
MeasureCamp 2016: Useful Tips for Website Measurement →
Analytics is an exact discipline, full of precise measurements and fixed rules. MeasureCamp, by contrast, is an event we wouldn't quite call a conference — its programme is set on the day itself, and anyone can contribute to it. Because of this, everyone can choose a topic they're genuinely interested in, and the biggest problem is usually wanting to be in more than one place at once.
Proof & Reason2 min read
28. 5. 2026
