20 articles
Four Levels of CX That Determine the Success of Your E-shop →
Robin Janásek, Chief Innovation Officer at Proof & Reason, presented the customer needs pyramid at the E-commerce Day conference in Brno as a tool that helps companies identify where they can truly create added value for customers, differentiate from the competition, and thereby increase customer retention and revenue.
Robin Janásek5 minutes read
28. 5. 2026
Practical tips, inspiring stories and real-life experiences from the world of CX, business, strategy and design. The podcast is hosted by Robin Janásek, an experienced strategist, designer and mentor.
ROBIN JANÁSEK
Head of Research & Design
Robin Janásek at E-commerce Day: 4 Levels of CX to Set Yourself Apart from the Competition →
Fast delivery and a working product are today's standard — no one is impressed. If your e-shop stops at "operational excellence", customers will keep leaving for the competition.
Proof & Reason5 minutes read
28. 5. 2026
CX Space Podcast: Every Investment in Research Can Earn Companies Many Times More in the Future →
Most companies think they know their customers — until they actually ask them for the first time. But how do you structure research so it doesn't just confirm your own assumptions, but brings about real change in your business?
Robin Janásek2 minutes read
28. 5. 2026
Three Pillars of Success in B2B: Quality, Speed, and Service as the Foundation for Sustainable Growth →
B2B conversations often focus on technical specifications and pricing. But the real key to sustainable growth and decades-long partnerships lies elsewhere — in customer experience (CX). CX isn't created by a single department but permeates the entire company, from the cleanliness of production halls to the selection of European suppliers. A real-world example is NEVA Žaluzie, a company we've been working with since 2025. NEVA proves that even in an industrial sector, a complaints rate of under 0.5% is achievable. What does their strategy look like in practice?
Jakub Blatný5 minutes read
28. 5. 2026
